Agency | Role
Symphony Talent | Content Marketing Manager
Deliverables
Augmented Reality, Digital Strategy, Content Creation
As Content Marketing Manager, I pioneered Symphony Talent's first-ever augmented reality campaign for Dick's Sporting Goods' 2021 recruitment initiative.
This creative approach transformed traditional recruitment announcements into engaging, interactive experiences.
Augmented Reality
Designed an innovative AR filter that enabled new hires to celebrate their job acceptance by virtually donning DSG branded gear, creating shareable social media moments that amplified employer brand reach.